Education technology entrepreneurs have experienced significant returns on their investments in the last couple of years. This advantage is due to the increased budget allocated to the education programs. According to ed-tech investors, these investments are likely to reach $1.4 billion by the end of 2017. Despite their challenges, ed-tech programs are important because they make learning easy for both teachers and students. This is among the reasons why educators prefer ed-tech products. However, there are qualities that teachers look for before deciding what product they wish to use. They include:
- Ability to solve problems
For a tool to be used in the education system it needs to solve the existing challenges. About 59 percent of the tools are designed to meet the students’ needs according to research conducted by the Bill & Melinda Gates Foundation. According to Class Dojo’s founder Sam Chaudhary, ClassDojo app has succeeded because it takes into consideration students, parents, and teachers opinions.
- Efficiency of the tool
A couple of years ago, teachers used to pre-test ed-tech products before buying them. Currently, there are numerous products on the market used to pilot tools. Ed-tech accelerators also offer platforms for products to be tested before use. These accelerators help entrepreneurs validate their tools. Some of the organizations that have successfully succeeded in creating accelerators include LEAP Innovations.
- Adaptability and implementation plan
In the past 20 years, efforts have been made to revamp the education system. Currently, about 88 percent of the schools are online based on the Education Superhighway report. This accomplishment is accelerated by programs, such as the E-Rate, which have enhanced broadband access for rural schools. In order to ensure complete success, ed-tech companies also need teachers in the implementation and adoption of these tools.
ClassDojo is a communication platform used to empower teachers, parents, and students. This company was founded by Liam Don and Sam Chaudhary. This app is important in developing behavioral skills of students. This application helps parents, teachers, and students communicate through sharing videos, photos, and messages. ClassDojo has become one of the fastest growing companies in the United States.